Consumer Electronic Woes
I knew along with everybody else that there was some (indirect) price gouging going on in Canada with the US dollar losing more and more against the Canadian dollar. What I didn’t know is how bad it was in the consumer electronic market.
Take the new Canon Powershot G9 for instance, which I am considering getting myself (or have Santa get for me lol). My good old G1 is slowly coming to the end of its useful life. I like the G1, but there are so many more, nice features available now, seven years after the G1. One thing I will miss, however, will be the tilting LCD.
BestBuy in the US offers the G9 for US$499.99, BestBuy in Canada offers it for CA$599.99. Yep, thats $100 more in Canada, despite the fact that the Canadian dollar is worth more than the US dollar. According to XE.com, US$499.99 = CA$476.242 in today’s money. Granted, that’s a little unfair, because XE shows mid-market rates — better rates than anybody would ever get at a bank counter or through their credit card. So let’s assume US$499.99 = CA$489.99 if you did the exchange at the bank. And doesn’t $489.99 look like a perfect marketing price (seeming like a lot less than $500 while still being close)? Nope, apparently not. They want $600 instead.
Ain’t gonna happen, people. Not from me. I can get it shipped from the States and still save a bundle. And that’s without even looking at Amazon.com and other online stores, who will most likely be even cheaper.
I remember I did the same thing seven years ago, when I bought the G1. Except that I ordered it from Germany, where it was a lot cheaper than in Austria. — I guess, we’ve found yet another stunning similarity in how the relationship Canada vs. US mirrors the relationship Austria vs. Germany. There are quite a few that I have come to notice, but that’s material for another post.